All Posts in Blog

November 16, 2015 - No Comments!

Using Keywords For Google Ranking

using-keywords-for-google-ranking
Using keywords in your content that are highly searched for yet not targeted by others and that are relevant to your content goes a long way to winning top placements in Google searches.

 

Choosing keywords for your website content to help your Google ranking is essential for good search-­engine-optimisation (SEO).

And a good content strategy, which uses the right keywords, will ensure your website ranks well in Google and attracts the type of visitors you want. Attracting the right type of visitors means a higher chance of visitors buying a service or product.

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August 10, 2015 - No Comments!

Social Networks To Be Like TradeMe

Early adaptors to social commerce coming soon are more likely to get a good deal

Get ready for social commerce: When social networks become like giant Trademe sites, early adaptors will do best while competition is small and pricing is low.

 

It will soon become even more important for small businesses to get online and use social media, with the pending arrival of social commerce, which is set to transform social networks into huge online warehouses like Trademe, Amazon and eBay.

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March 28, 2015 - No Comments!

Why Your Google Site Ranking May Soon Slip

Google-ranking-slippage

Your site may be top dog in Google at the moment but after April 21, its Google site ranking may slip because Google says it will give preferential treatment to mobile-friendly websites.

 

Your site may be top dog in Google at the moment but after April 21, its Google site ranking may slip because Google says it will give preferential treatment to mobile-friendly websites.

'Mobile-friendly' means a website is easy to view and use on a mobile device without needing to zoom.

If your website needs a spruce up; do it now to avoid losing out to mobile-friendly websites in the race to the top of Google's rankings.

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March 12, 2015 - No Comments!

Why Your Facebook Likes May Drop

Don't be alarmed if your Facebook likes drop suddenly: From today, likes made by people who have since left Facebook or passed away, will be removed.

 

Don't be alarmed if your Facebook likes drop suddenly: As of today Facebook likes made by people who have since left Facebook or passed away, will be removed.

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September 1, 2014 - No Comments!

How to stop rogue website hosters

Unregulated website hosters have the potential to cause economic and personal havoc to anyone with a website including individuals, small businesses and large businesses.

 

If small businesses form New Zealand's backbone, what happens when some get upended by a rogue website hoster and what can we do to stop it happening again?

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July 21, 2014 - No Comments!

How to save deleted website content

pig

You could salvage content from your old website by searching in Google's cached images, if it is deleted by a rogue web hosting company like 24/7 Hosting, like ours has been. Because this, we think they are a pile of poo.

 

This week our website was deleted when our Web Hoster 24/7 Hosting went AWOL and took our site with it leaving no forwarding address.

So now we have to rebuild our website from scratch but there are good lessons to learn from our loss which we will share with you here.

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January 11, 2014 - No Comments!

Eek for Keek – choose carefully to avoid a pants brand

When the folks at new social media app Keek decided on its name, it’s doubtful they did much brand research, as in some parts of the world the word keek has unfortunate connotations.

When the folks at new social media app Keek decided on its name, it’s doubtful they did much brand research, as in some parts of the world the word keek has unfortunate connotations.

 

When the folks at new social media app Keek decided on its name, it’s doubtful they did much brand research, as in some parts of the world the word keek has unfortunate connotations.

I discovered this when I asked my Scottish husband what he thought of Keek, to which he replied he thought the concept was great but the name was crap – literally. Apparently in Scotland and other parts of the world, keek means poo.

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January 4, 2014 - No Comments!

Why teens leaving Facebook is good for business

My friend’s daughter is a modern teen: she wants a tattoo, wears ear stretchers and has recently left Facebook along with many of her peers, but this is not all bad news.

 

My friend’s daughter is a modern teen: she wants a tattoo, wears ear stretchers and has recently left Facebook along with many of her peers, but this is not all bad news.

While many articles sound the death knell for Facebook, teens’ mass exodus from this social media is actually good for business and here’s why.

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November 13, 2013 - No Comments!

Going Digital In Tough Economic Times

The world’s economy has slowed, and small businesses need to spend ever more wisely. Here are five reasons to go digital.

The world’s economy has slowed, and small businesses need to spend ever more wisely. Here are five reasons why going digital is still a good idea.

 

The world’s economy has slowed, and small businesses need to spend ever more wisely. Here are five reasons why going digital is still a good idea.

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